Overview: When People browse a website, they want easy navigation, attractive design, and relevant content. As people spend less time online, however, business must leverage the website features users value most to hold audience attention.

Once you have set up your domain, it’s time to build out the site and make some big decisions. Here are the top 6 website features for your website that will ensure your customers have positive experience on the site, improve your company digital footprint and increase engagement with your brand.

01: The clever quick action bar for mobile sites:
02: Websites Should Have a Trendy Appearance:
03: Website Content That Establishes Brand Authority:
04: Chat to start a conversation:
05: Social Media as an Extension of a Company’s Website:
06: Company Blogs Are Still Valuable:

01: The clever quick action bar for mobile sites:

Browsing a website on a mobile device is an entirely different experience than using a full-screen computer. The quick action bar gives faster access for tasks that mobile visitors are likely to be searching for, like emailing or calling your business it also offers them shortcut links to different sections of your site, to save scrolling time and guide them through their content priorities. By adding the quick action bar to your natsav mobile website you are essentially making sure that your site visitors receive the ultimate experience, no matter what device they are using.

02: Websites Should Have a Trendy Appearance:

Trendy web design elements can attract your target audience to your site. Beautiful and appealing designs enhance website content and establish a good reputation for your brand.

Around 83% people think that a beautiful and updated appearance on a website is useful. It is important, however for business to prioritize the user if they redesign their website. People appreciate beautiful and updated designs, but not when the trendy design interferes with their ability to use the website and access the content they need.

There are three type of most website styles are:

A: Flat Design: Removing drop shadows, gradients, and other textures to make objects appear two-dimensional

B: Skeuomorphic Design: Making digital elements resemble their counterparts in the physical world so they look more familiar

C: Rich Design: Making elements feel more tactile, three-dimensional, and usable to people navigating a website

03: Website Content That Establishes Brand Authority:

 People visit the website with the help of access content. Accurate content can specific audience establishes brand authority for business.

Half of people 50% will leave a website permanently if the content is irrelevant. Because content is a top priority of most of people, companies must understand what people want to watch or read to understand their internet.

There are three main types of content:

A: Basic Company Information: A company “About Us” page or external links to a company’s social media profiles

B: Product Descriptions and Visuals: Text or images that showcase a company’s main offerings

C: Blogs: Long-form written or video content that discusses current business trends, company news, or other insights

04: Chat to start a conversation:

Businesses and organizations that aspire to have a superb online presence should offer their audience fast and reliable methods to get in touch what better way to do so than by adding an online chat option? Natsav chat the messaging tool that allows your site visitors to start a conversation.

05: Social Media as an Extension of a Company’s Website:

Links to social media accounts are important for people browsing a company’s website. Around 67% of people believe website links to a company’s social media account are useful.  It’s more convenient for users to learn about companies and products on social media. Companies are only going to use a social media platform if it will help their business grow. Businesses should use social media to connect informally with their users. Content on a company’s social media page should be just as current and useful as the main website.

06:  Company Blogs Are Still Valuable:

When it comes to website content, people prefer product description and visualizations over company blog. 50% of people believe company blogs are useful. Nearly one-quarter of people (23%) find company blogs extremely useful, but 21% of people don’t find company blogs useful at all. To create successful blog content with strong SEO benefits, blog posts must be thoughtful and well researched. Blog posts that provide specific, actionable takeaways for a business audience enhance a company’s brand authority and keep a company website fresh and current. High-quality content is still an important tool companies should use to boost search engine rankings and establish their brand’s authority.