Color gives life to your design, so why not use a multicolor logo design? This technique breathes life into your design and allows you to create designs that tell your market you are open, creative, and fun.
Brand your business cheekily with all three characteristics with the logo designs below.
Why Does Multicolor Work in Design?
First, let’s look at the definition of multicolor. As the name suggests, it’s the use of having many colors from the root multi, which means many.
Now with the definition out of the way, multicolor in design works because of the versatility it gives your brand. You can use color psychology or the color wheel to decide which multicolor color palette you want for your brand.
Color psychology allows you to tap into your on-lookers’ behavioral and biological reactions, like how red may induce hunger. This is why restaurants and fast-food chains like KFC, Mcdonald’s, and Wendy’s have red as their primary color.
You can choose colors by mixing and matching for the color wheel since the color theory is a subcategory that gives you choices like analogous, complementary, monochromatic, split complementary, and triadic color combinations.
Bottomline; color gives your brand life rather than a dull look. But you need to beware of how many colors you use for your brand since there’s a possibility you might look tacky.
You can also go for trending palettes like gradients, a muted color palette, or seasonal ones like a fall color scheme. Either way, it’s your choice since you know what’s best for your branding scheme.
Though, after you choose the color palette that suits your business, you need to apply them, even if subtly, to various aspects of your design to make your brand consistent. Customers love consistency, especially when your service, products, and design look and have high quality plastered on them.
Let’s not look at multicolor logo ideas to help you better understand which color palette works for you.
61 Multicolor Logos for Creative Brands
Did you know that colors can also affect how you market yourself to your market? Let’s say you’re using pink, brown, and white as your color scheme.
Those three scream cute marketing compared to if you used hints of yellow and orange. These two colors are often associated with laughter and fun, allowing you to market yourself as humorous.
With those in mind, market yourself better with our four categories of top picks for multicolor logos below.
Mascot Logos
A mascot logo idea is excellent with a multicolor palette since it adds uniqueness and power to your design. You tell your mark that you exude the prowess needed to represent or serve them.
Look at the universities and mascots that represent them during school events. They are a symbol that unites students together. Ensure your mascot logo design does that with your customers with the templates below.
Next, we have line art logos that go for a minimalistic approach. The strong suit of this logo design technique comes from your choice of color palette and iconography.
You can go for a trending mix of muted colors or gradients. Or you can go for seasonal tones like fall colors of vibrancy. Either way, don’t be scared to mix and match your line art logo idea with the multicolor designs below.
Second to last, we have shape logos. Combining and matching shapes culminates in an abstract design image that imitates your product or service.
This technique grabs the attention of your target audience and gives your brand a unique look that makes it easier to have you noticed by your market. Grab the opportunity and use a colorful shape logo design with the options below.
Lastly, we have wildlife logos that could turn your marketing campaign into a professional or cute route.
Your wildlife logo idea could go for a professional route through the animal you use as the center because they represent the values you have for your business.
The cute marketing route can also stem from your color palette and image. Soft tones like pastels help in this endeavor because they tell people your brand values the pretty things in life, like desserts, plushies, and more.
Choose the best-multicolored wildlife logo design from the ideas below.
Grab Your Multicolored Logo Today!
From mascot logos to wildlife logos, each colorful design above allows you to brand yourself how you intended. Ensure that your brand identity is consistent by adding your logo to various elements of your brand.
Add them to your Instagram reels, posters, invitations, and more with our various tools. Pick a multicolored logo today and start getting noticed by your target market.
This content was originally published here.